Performance Website Marketing

Our website promotion program is a holistic approach to promoting and marketing your website to produce long term success. Below is a quick summary of the key features of the program:

•  Keyword Research – We research the best search phrases for all of your markets and use this information to help you find the best prospects. The research aids in both organic search optimization and creating cost effective paid search campaigns.

•  Visitor Tracking – We provide detailed visitor tracking services that help you to identify the best sources for prospects.

•  Search Engine Optimization – The “engine” of the program, this service is designed to implement our keyword research to provide the greatest visibility to your target audience. This includes the ongoing creation of content pages to aid in search engine rankings as well as an ongoing linking program to build inbound links to your site. We also make sure all your products and pages get indexed by the major search engines and provide SERP (search engine result pages) reports to monitor rankings for our targeted keywords.

•  Paid Advertising - Search engine optimization services provide the best long term source of visitors, but the work takes time to build traffic and it does not cover all the search phrases used by your customers. Therefore, I recommend augmenting it with the instant visibility and flexibility of well managed pay per click campaigns in Google and Overture. Your paid search budget can be set on a month to month basis if desired and all costs are be paid directly by you. The management fee for this service is included in your monthly fee.